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Course : Digital Innovation
Credits : 3
Course Code: DX100
Course level : Undergraduate
Semester: 2
Course Description :
State of the Arts Digital Technology. Digital Driving Forces. Digital Business and Society. Digital Consumers. Digital Economy. Impacts of Digital Innovation on Business and Society.
Course : Critical Thinking, Reading and Writing
Credits : 3
Course Code: LAS101
Course level : Undergraduate
Semester: 2
Course Description :
Development of critical thinking through questioning, analytical, synthetic and evaluation skills. Students learn how to read without necessarily accepting all the information presented in the text, but rather consider the content in depth, taking into account the objectives, perspectives, assumptions, bias and supporting evidence, as well as logic or strategies leading to the author’s conclusion. The purpose is to apply these methods to students’ own persuasive writing based on information researched from various sources, using effective presentation techniques.
Course : Strategic Marketing
Credits : 3
Course Code: EB103
Course level : Undergraduate
Semester: 1
Course Description :
Transformation of marketing; digital channels for reaching target customers; successful management strategies for customer engagement; planning and execution of digital marketing strategies; the future of digital marketing
Course : Chinese Communication 1
Credits : 3
Course Code: CB130
Course level : Undergraduate
Semester: 1
Course Description :
Chinese listening and speaking skills at the beginner's level for everyday communication, introducing yourself, and asking for and giving personal information
Course : Financial Literacy for Individuals
Credits : 3
Course Code: TU201
Course level : Undergraduate
Semester: 1
Course Description :
To learn the foundations, principles, importance and guidelines of financial planning for life goals, the uses of financial instruments, together with self-discovery techniques, financial planning techniques including how to earn, collect, use and invest money, savings allocation and DCA investment techniques, debt management techniques, savings increase techniques, personal income tax saving planning techniques as well as the principles and importance of the Sufficiency Economy Philosophy in Thai society in order to be applied in living.
Course : Korean 1
Credits : 3
Course Code: KB110
Course level : Undergraduate
Semester: 1
Course Description :
Korean vocabulary, grammar, listening, speaking, reading, and writing skills for everyday life at the lower beginner’s level.
Course : Japanese 1
Credits : 3
Course Code: JB110
Course level : Undergraduate
Semester: 1
Course Description :
Japanese vocabulary, grammar, listening, speaking, reading, and writing skills for everyday life at the middle beginner’s level.
Course : Chinese 1
Credits : 3
Course Code: CB110
Course level : Undergraduate
Semester: 1
Course Description :
Chinese vocabulary, grammar, listening, speaking, reading, and writing skills for everyday life at the beginner’s level.
Course : Business English Listening and Speaking
Credits : 3
Course Code: EB100
Course level : Undergraduate
Semester: 1
Course Description :
Listening and speaking skills at an intermediate level; communication in formal contexts; analysis of language and the use of related vocabulary and expressions; cultural awareness; expressing
Course : Business English Writing1
Credits : 3
Course Code: EB102
Course level : Undergraduate
Semester: 1
Course Description :
Principles of expository compositions and the development of expository writing skills necessary for business.